A prescribed number.

A market research technique that attempts to obtain measurable findings from a sample of consumers.The research focuses on measuring and counting facts and the relationships among variables, and seeks to describe observations through statistical anal

The system of managing standards of value and performance that meet or exceed both internal and external customer needs and requirements.

The person responsible for ensuring quality at every stage of the production process.

A recognised, and often, certified achievement of a level of quality in the production of a good or provision of a service. Certification is obtained from a quality assurance authority.

Standards of value and performance that meet or exceed both internal and external customer needs and requirements.

Research based on anecdotal feedback from clients providing information on how and why people make the purchasing decisions they do. Information can usually be collected through surveys, interviews and focus groups.

A company listed on the Australian Stock Exchange where the public may buy and sell shares in the company.

That part of the economy that is controlled by government spending and includes organisations such as police, state schools and public hospitals.

A functional area of management that involves communicating the image and view of the business to a range of stakeholders including employees, the broader community, media, investors and government.