Friday, July 12, 2024
Learning Resources » Learning Activities » Learning Activities » Fujitsu Learning Activities 2006

Fujitsu Learning Activities 2006


1. Visit the Sporting Chance Cancer Foundation website and explain how Fujitsu General's image and reputation is enhanced through sponsorship of this type of organisation.



1. The following press release appeared late in 2005:

26 NOV 2005, PHILLIP ISLAND: Leading air conditioner and plasma screen supplier, Fujitsu General, has strengthened its relationship with V8 Supercars Australia by signing on as the naming rights sponsor of the V8 Supercar Development Series.

Philip Perham, General Manager Marketing/Sales at Fujitsu unveiled the exciting sponsorship deal during a special address at the Grand Finale in Phillip Island.

The event, formerly known as the HPDC V8 Supercar Series, is the feeder category where up and coming V8 drivers hone their skills with the hope of breaking into the main Championship Series. From 2006 the event will be known as 'The Fujitsu V8 Supercar Series'.

It is a partnership that will afford Fujitsu General excellent branding opportunities with the company taking event naming rights for the next two years.

a. Why do you think Phillip Island (in Victoria) was selected for the press release?

b. What is the purpose of the Supercar Series feeder category referred to?

c. Check your understanding of the bolded terms by identifying an Australian business that has signed a sponsorship deal and explaining these terms as they relate to the arrangements this business has made.


Leave a comment

Make sure you enter the (*) required information where indicated.
Basic HTML code is allowed.

Subscribe today!

Purchase a subscription today!

We are delighted to offer you a subscription to access over 80 additional case studies, learning activities, teacher notes and downloadable content!
Click here to log-in if you already have an account.

Order the print version!

Order a hard copy!

Purchase a print version of Edition 7 for yourself or additional copies for your school! 

Commission a case study for your business

If your company or organisation would like to be part of Australia & New Zealand's best case study resource, apply for a case study online or phone us on 
02 4991 2874 in Australia and 0800 990 999 in New Zealand.

What's New?


New Edition 7 case studies available now!

Buy a printed copy of Edition 7Buy a printed copy of Edition 7 case studies.

Subscribe nowSubscribe now to get access to over 80 additional case studies and support material.

Teaching Resources

Learning Resources

Useful Resources
Need to contact a teaching association?
Or get ideas for class?
Check out our useful links.

Teaching Hints & Strategies
Share your lesson plans with other
professionals or search for ideas here.

Log in / log out