Thursday, April 25, 2024
Q
Research based on anecdotal feedback from clients providing information on how and why people make the purchasing decisions they do. Information can usually be collected through surveys, interviews and focus groups.
Standards of value and performance that meet or exceed both internal and external customer needs and requirements.
A recognised, and often, certified achievement of a level of quality in the production of a good or provision of a service. Certification is obtained from a quality assurance authority.
The person responsible for ensuring quality at every stage of the production process.
The system of managing standards of value and performance that meet or exceed both internal and external customer needs and requirements.
A market research technique that attempts to obtain measurable findings from a sample of consumers.The research focuses on measuring and counting facts and the relationships among variables, and seeks to describe observations through statistical anal
A prescribed number.

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