Case Study Pages:
Stakeholders
Stakeholders for McDonald's NZ include:
- Customers
- Franchise holders (franchisees)
- Employees
- Suppliers
- Regulatory bodies (e.g. national and local regulatory bodies including health and safety groups)
- Community groups
- Shareholders.
In the rest of this Case Study, we will examine how McDonald's initiates and implements business practices based around its business plan while taking into account stakeholder needs and requirements.