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Australian and New Zealand Case Studies with Business News

 

 This area contains all the current case studies - plus all the case studies from previous editions. Don't forget to check out the learning activities and teaching hints & strategies in the Learning ResourcesLearning Resources section.

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(7 votes)
Contributing to business and ethical practice This Case Study examines the role of CPA Australia in developing the technical and professional knowledge of its members while ensuring members act with integrity. It explains the role CPA Australia plays in promoting accounting standards and best practice while ensuring knowledge is applied in a fair, honest and ethical manner. As a result of reading this Case Study, students should be able to: Explain the role accountants play…
Associated with:
Learning Area(s):
  • Business Environment | Mission and Objectives
  • Business Environment | Stakeholders
  • Business Environment | The role of business in the economy
  • Business Structure and Organisation | Organisational structures:overview
  • Change Management | Leadership and change
  • Change Management | Managing change effectively
  • Communication | Interpersonal communication
  • Entrepreneurship/Innovation | Innovative business
  • Financial Reports and Analysis | Analysis of financial reports and information
  • Financial Reports and Analysis | Ethical/legal accounting
  • Human Resource Management | Human resource planning
  • Human Resource Management | Training and development systems and programs
  • Management Accounting | Accounting systems in practice
  • Management Skills | Communication
  • Management Skills | Role of leadership
  • Management Skills | Role of organisation
  • Management Skills | Role of planning
From: Edition 3
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(6 votes)
Service the Crazy John's way The mobile phone industry has experienced incredible growth in the past decade with Australia having among the highest rates of mobile phone ownership in the world. Crazy John's, a readily recognised brand, is the largest independent retailer of mobile phones in Australia. Entrepreneurial spirit is highly valued at Crazy John's and a large investment is placed in human resource management and quality management. As a result of reading this Case…
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(3 votes)
Turning a good idea into commercial success This Case Study profiles the hugely successful entrepreneurial approach which John Ilhan, the CEO and owner of Crazy John's, has taken to turning his idea of providing excellent customer service and advice at the best possible prices in the mobile phone market into a winning formula. As a result of reading this Case Study, the student should be able to: Understand that it makes good business sense to…
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(10 votes)
Personalised solutions for individual needs This Case Study introduces students to Dell, one of the world's largest providers of computer systems and services. It outlines the features of the Dell direct customer business model and examines ways in which Dell is altering its approach to changing needs of its customers. As a result of reading this Case Study the student should be able to: Understand the operation of the Dell direct customer business model and…
Associated with:
Learning Area(s):
  • Business Environment | Developing organisational culture
  • Business Environment | Measuring business performance
  • Business Structure and Organisation | Aligning structure to objectives
  • Change Management | Sources of change
  • Communication | Effective communication models
  • Communication | Technology and communication
  • Entrepreneurship/Innovation | Fostering innovation within business
  • Entrepreneurship/Innovation | Innovative business
  • Entrepreneurship/Innovation | Product/service innovation
  • Entrepreneurship/Innovation | The role of the entrepreneur
  • Ethics and Social Responsibility | Socially responsible programs and approaches
  • Global Business | Drivers of globalisation
  • Global Business | Ethical global management
  • Global Business | Types of global business/expansion
  • Management and ICT | The impact of technology on business
  • Marketing | Distribution including Internet based approaches
  • Marketing | Market research methods/analysis
  • Marketing | Marketing analysis and segmentation
  • Marketing | Marketing evaluation including use of KPIs
  • Marketing | Pricing strategies and their application
  • Marketing | Product development
  • Marketing | Promotion strategies and their application
  • Operations Management | High-end technology based operations systems
  • Operations Management | Materials management
From: Edition 5
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(5 votes)
Open for business This Case Study will enable you to understand the role of DEST (as part of the Public Service) and its importance to Australia. As a result of reading this Case Study, students should understand: The role of DEST and of the public service How the 'Open for business' philosophy underpins the relationship between DEST employees and its stakeholders The positioning of DEST as an Employer of Choice. Introduction The Australian Government's engagement…
Learning Area(s):
  • Business Environment | Developing organisational culture
  • Business Environment | Measuring business performance
  • Business Environment | Mission and Objectives
  • Business Environment | Stakeholders
  • Business Environment | The role of business in the economy
  • Business Structure and Organisation | Forms of ownership of large organisations
  • Business Structure and Organisation | Organisational structures:overview
  • Change Management | Change issues for business
  • Employee Relations | Proactive employee relations
  • Entrepreneurship/Innovation | Fostering innovation within business
  • Entrepreneurship/Innovation | Innovative business
  • Human Resource Management | Human resource planning
  • Human Resource Management | Performance management
  • Human Resource Management | Training and development systems and programs
  • Management Skills | Role of leadership
  • Operations Management | Quality management approaches
From: Edition 3
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(3 votes)
Creating prosperous communities through corporate responsibility This Case Study highlights how Australians are increasingly becoming involved in environmental and social issues. These issues are reported in the media almost daily and are becoming an important part of our nation’s future. Through Corporate Responsibility (CR) programs, such as those established by global professional services firm, Ernst & Young, organisations and their employees are able to make noticeable differences to the communities in which they live. The…
Associated with:
Learning Area(s):
  • Business Environment | Mission and Objectives
  • Business Environment | Stakeholders
  • Ethics and Social Responsibility | Risk Management
  • Ethics and Social Responsibility | Socially responsible programs and approaches
From: Edition 4
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(3 votes)
Entrepreneurs - shaping the future of Australia This Case Study introduces the concept of entrepreneurship. It outlines the nature of Ernst & Young Australia and its position as part of the global Ernst & Young and provides real life examples of entrepreneurs in action through the Ernst & Young Entrepreneur of the Year Awards. As a result of completing this Case Study students should be able to: Understand and apply the term entrepreneur Explain some…
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(4 votes)
Fostering a high-performance culture This Case Study focuses on the desirability of fostering a high-performance workplace culture. It outlines Ernst & Young's commitment to producing such a culture through the attraction, engagement, development and retention of its people. As a result of reading this Case Study, students should be able to: Understand what is meant by a high-performance culture Understand the interrelationship between workplace culture and business success   Identify how Ernst & Young attracts…
Associated with:
Learning Area(s):
  • Business Environment | Developing organisational culture
  • Business Environment | Mission and Objectives
  • Ethics and Social Responsibility | Socially responsible programs and approaches
  • Human Resource Management | Human resource planning
  • Human Resource Management | Performance management
  • Human Resource Management | Recruitment and selection
  • Human Resource Management | The human resource manager in profile
  • Human Resource Management | Training and development systems and programs
  • Management Accounting | Accounting systems in practice
  • Management Skills | Role of leadership
  • Management Styles | Effective styles in management situations
  • Operations Management | Quality management approaches
From: Edition 3
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(2 votes)
Providing expert advice for sound, ethical business practice This Case Study explores the ways in which Ernst & Young contributes to the maintenance and development of sound ethical business practice. It outlines the contribution of qualified staff and the diverse areas of business serviced by Ernst and Young. As a result of reading this Case Study, the student should be able to: Understand the role of an accountant in the provision of services to business…
Rate this item
(3 votes)
The benefits of graduate recruitment This Case Study examines the importance of effective recruitment processes within an organisation, looking at the recruitment process as a whole, from effective marketing of the organisation through to the integration of new employees. It also looks at the importance of Ernst & Young's work to business. As a result of reading this Case Study, students should be able to: Understand the main contributions of the human resources department to…
Associated with:
Learning Area(s):
  • Business Environment | Significance of business
  • Careers | Choosing a career
  • Careers | Graduate programs
  • Communication | Technology and communication
  • Financial Reports and Analysis | Analysis of financial reports and information
  • Financial Reports and Analysis | Types of financial reports
  • Human Resource Management | Human resource planning
  • Human Resource Management | Induction
  • Human Resource Management | Mission and objectives
  • Human Resource Management | Performance management
  • Human Resource Management | Recruitment and selection
  • Marketing | Promotion strategies and their application
From: Edition 5
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(4 votes)
The 'impossible' achieved by sound project management This Case Study looks at one of the most impressive achievements of Fletcher Construction Ltd - the Auckland Sky Tower. It discusses the importance of sound project management in making a complex construction a reality. As a result of carefully reading this Case Study, students should be able to: Define the term project manager Identify the skills required by a project manager Explain the role of a project…
Associated with:
Learning Area(s):
  • Entrepreneurship/Innovation | Product/service innovation
  • Management Skills | Managing in a team environment
  • Management Skills | Role of leadership
  • Management Skills | Role of organisation
  • Management Skills | Role of planning
  • Operations Management | Quality management approaches
  • Project management | The project lifecycle
  • Project management | The role of the project manager
From:
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(5 votes)
The business behind the buildings This Case Study profiles how Fletcher Construction has always nurtured relationships - with clients, suppliers, employees and the community - and established a down-to-earth corporate culture based around three simple values where commitment and quality are fundamental. As a result of reading this Case Study, the student should be able to: Outline the concepts of stakeholders, stakeholder relationships, corporate culture, business values, human resources, social responsibility and ethical business practices…
Associated with:
Learning Area(s):
  • Business Environment | Developing organisational culture
  • Business Environment | Stakeholders
  • Business Environment | The external environment
  • Ethics and Social Responsibility | Risk Management
  • Ethics and Social Responsibility | Socially responsible programs and approaches
  • Financial Reports and Analysis | Types of financial reports
  • Human Resource Management | Employee Motivation
Resources:
From: Edition 4
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(4 votes)
Meeting local and global needs This Case Study looks at New Zealand's largest company, Fonterra. It discusses its importance as a producer, manufacturer and marketer of dairy products. It reviews the firm's response to shifts in both global and domestic markets. As a result of carefully reading this Case Study, students should be able to: Understand the difference between the local and the global marketplace Define a co-operative and explain how it differs from other…
Associated with:
Learning Area(s):
  • Business Structure and Organisation | Forms of ownership of large organisations
  • Change Management | Change issues for business
  • Change Management | Managing change effectively
  • Change Management | Strategic planning
  • International Trade | International trade agreements: impact on business
  • Marketing | Product development
  • Operations Management | Materials management
From:
Rate this item
(10 votes)
Promotion through personality and partnerships Fujitsu General is one of the leading suppliers of air conditioning and plasma display technology products within Australia. With the company's slogan "Australia's Favourite Air", Fujitsu has recently rapidly expanded its air conditioning range, with products to suit the domestic and commercial market. This Case Study examines how Fujitsu has achieved its business objectives with a promotional strategy using former Australian cricket captain Mark Taylor. As a result of reading…
Associated with:
Learning Area(s):
  • Communication | Effective communication models
  • Marketing | Market research methods/analysis
  • Marketing | Marketing evaluation including use of KPIs
  • Marketing | Promotion strategies and their application
  • Public Relations | PR Tactics and their application
From: Edition 7
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(3 votes)
Marketing through sponsorship - Fujitsu and V8 This Case Study examines how sponsorship is used a key marketing activity in Fujitsu's corporate and marketing strategies. As a winner itself in the air conditioning market, and an industry leader in plasma technology, Fujitsu sees good sense in being associated with other winners. Activities such as V8 Supercar racing provide a buzz and sense of adventure while meeting the business objectives of Fujitsu. As a result of…
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